Stasher has announced a new partnership with Victoria Coach Station, the UK’s busiest coach terminal, becoming its official online luggage storage booking provider.
Located in the heart of London and serving millions of passengers each year, Victoria Coach Station is a major hub for both domestic and international travel. The partnership represents a significant step in Stasher’s mission to make luggage storage easier, more accessible, and more convenient for travellers across the UK.
A Major Milestone for Stasher
“This partnership with Victoria Coach Station represents one of our most significant network additions to date,” says Jacob Wedderburn-Day, CEO and Co-founder at Stasher. “As a London-based business, we understand the unique needs of UK travellers.”
The integration means passengers arriving or departing from Victoria Coach Station can now book luggage storage online quickly and easily through Stasher. Instead of wondering whether storage will be available on arrival, travellers can reserve a space in advance and get on with exploring the city.
“By digitising the booking experience at the nation’s busiest coach station, we’re solving multiple pain points: the uncertainty of availability, and the misconception that you can always store bags at your hotel, when the reality is that your hotel might be miles from where you need to be.”
Improving the Experience for Coach Travellers
The collaboration also highlights a growing shift towards modernising travel infrastructure and improving passenger convenience across London.
“We’re excited to be working in partnership with Stasher. Having them onboard will help us improve the services offered to coach passengers and others within London.” says Liam Wilson, Head of Coach Services at Transport for London. “Their technology will provide us with more modern ways of making our facilities available to Stasher customers and a new online audience.”
By bringing digital booking to one of the UK’s busiest transport hubs, the partnership helps simplify a common travel problem: what to do with luggage when you arrive early or have hours to spare before departure.
Book your luggage storage at Victoria Coach Station now!
Changing How People Travel with Bags
For the team at Stasher, partnerships like this represent more than just network expansion — they’re part of a broader shift in how travellers think about luggage.
“The next challenge for us is not to beat competition, it’s to reach full mainstream awareness,” adds Anthony Collias, Chief Commercial Officer and Co-founder. “Millions of travellers are still dragging bags through cities, killing time in cafes, or cutting their days short. We want to change that narrative. We’re building the Uber of luggage storage– and we’re already seeing an improvement in people’s perception: two years ago, people were saying to us ‘interesting idea.’ Now they say, ’I used you in Barcelona last week.”
A Growing Network Across Major Travel Hubs
The addition of Victoria Coach Station further strengthens Stasher’s global network of luggage storage locations. With thousands of stashpoints in cities around the world, travellers can easily find safe, convenient places to store their bags near major transport hubs, attractions, and neighbourhood centres.
As travel continues to rebound and passenger numbers rise, partnerships like this help ensure that travellers can make the most of their time in the city — without their bags slowing them down.
With Victoria Coach Station now part of the network, travellers passing through London have one more reason to explore freely.
